B2B Marketing Statistics 2023: SEO Trends, Growth and Facts – Enterprise Apps Today

Updated · Aug 30, 2023
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B2B Marketing is termed a business-to-business marketing process that refers to the marketing of products and services to other organizations and businesses. As of reports in 2023 over the world, 74% of B2B Marketers have set goals but out of which only 3% have achieved their marketing goals. The B2B Market is divided into 4 categories such as producers, resellers, government, and institutions. This is a vast field that includes several strategies, tactics, and tools that help businesses enhance sales by generating effective leads.
These B2B Marketing Statistics include insights from various aspects that provide light on why B2B Marketing is the latest trend of business in our modern society.
(Source: startupbonsai.com)
(Source: startupbonsai.com)
(Source: 99firms.com)
(Source: startupbonsai.com)

(Source: kurve.co.uk)
(Source: kurve.co.uk)
(Source: thrivemyway.com)
As of now after completing the article on B2B Marketing Statistics it can be easily stated that the B2B niche has remained very competitive and marketers across the world have used several marketing strategies and tactics to achieve their business goals. It has been observed that B2B businesses those are having good content marketing strategies remain more beneficial for attracting new clients and worldwide 91% of marketers have used B2B marketing strategies in their businesses. Fortunately, the article includes effective statistics that will shed light on how the market works
These allow in identifying more sales opportunities, also coverts more leads in effective customers, creating better end-to-end customer experience, increased lifetime value of customers, helps in making marketing more accountable and makes business marketing more scalable.
Brands having best B2B marketing trends are New Relic, Google, Salesforce, Spourt, Invision, Workday, GE, Cisco, Hubstop, Intel, Fullscreen, Skype, Kickstarter, IBM, and Qualcomm.
Outfunnel, ActiveCampaign, io, Constant Contact, and Litmus
Leadfeeder, Act-On, LeadSquared, Leadpages, SharpSpring, Sumo, and Autopilo
Moz, Ahrefs, BuzzSumo, Yoast, Clearscope, SEMrush, and Google Search Console
Barry is a lover of everything technology. Figuring out how the software works and creating content to shed more light on the value it offers users is his favorite pastime. When not evaluating apps or programs, he’s busy trying out new healthy recipes, doing yoga, meditating, or taking nature walks with his little one.
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