{"id":421,"date":"2024-06-23T07:58:34","date_gmt":"2024-06-23T07:58:34","guid":{"rendered":"https:\/\/www.yellowfalconmedia.com\/blog\/2024\/06\/23\/71-e-commerce-companies-advancing-online-retail-built-in\/"},"modified":"2024-06-23T07:58:34","modified_gmt":"2024-06-23T07:58:34","slug":"71-e-commerce-companies-advancing-online-retail-built-in","status":"publish","type":"post","link":"https:\/\/www.yellowfalconmedia.com\/blog\/2024\/06\/23\/71-e-commerce-companies-advancing-online-retail-built-in\/","title":{"rendered":"71 E-Commerce Companies Advancing Online Retail &#8211; Built In"},"content":{"rendered":"<p>                     A guide to the e-commerce companies changing the online retail experience.                 <br \/>It\u2019s no secret that commerce has changed significantly over the past decade. The rise of experiential <a href=\"https:\/\/builtin.com\/marketing\" target=\"_blank\" rel=\"noopener\">marketing<\/a> and social media has transformed retail, granting brands greater access to consumers\u2019 lives, and in doing so, a deeper understanding of the ways in which they make purchases online.&nbsp;<br \/><a href=\"https:\/\/builtin.com\/e-commerce\" target=\"_blank\" rel=\"noopener\">E-commerce<\/a> has become one of the most fertile and fast-growing industries in the world, transforming the consumer journey into a digital, interactive one. The industry is advancing as rapidly as the technology \u2014 and it\u2019s making a major economic and job opportunity impact.&nbsp;<br \/>In light of the industry\u2019s evolution, it\u2019s no surprise there has been a substantial increase in e-commerce companies. Whether they\u2019re redefining the online grocery experience or making it easier for local businesses to connect with customers, e-commerce companies nationwide are ushering in a new era of online retail.&nbsp;&nbsp;<br \/>We\u2019ve rounded up several e-commerce companies to give you a closer look into this fast-growing industry.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Chicago, Illinois<br \/>Through <a href=\"https:\/\/reverb.com\/\" target=\"_blank\" rel=\"noopener\">Reverb<\/a>\u2019s website and mobile app, users can buy and sell drums, guitars, audio mixers, amplifiers and other instruments and music equipment. The company offers historic sales data to inform how sellers price their items and ensures they keep more than 90 percent of the profit from the final sale price.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully remote<br \/><a href=\"https:\/\/www.magiclinks.com\/\" target=\"_blank\" rel=\"noopener\">MagicLinks<\/a> is a social commerce company. Video influencers on platforms like Instagram and TikTok can use MagicLinks&#8217; tools to allow their followers to shop for products they feature on their accounts. MagicLinks also works with brands, matching them with creators who can engage with the right target audiences to drive sales.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Denver, Colorado<br \/><a href=\"https:\/\/home.ibotta.com\/\" target=\"_blank\" rel=\"noopener\">Ibotta<\/a> provides millions of consumers with cash back rewards for their in-store and online purchases. Ibotta users can either deposit their earnings into a bank account or put the money on a gift card. Brands work with Ibotta to offer digital promotions that encourage a vast network of shoppers to buy from them.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Atlanta, Georgia<br \/><a href=\"https:\/\/www.coxenterprises.com\/\" target=\"_blank\" rel=\"noopener\">Cox Enterprises<\/a> supports e-commerce in the automotive industry under the umbrella of its Cox Automotive subsidiary, which produces billions of dollars in revenue each year through solutions for manufacturers, dealers, consumers, lenders and fleet operators. Its two major brands for online car buying and selling are Autotrader and Kelley Blue Book.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;New York, New York<br \/><a href=\"https:\/\/harrysinc.co\/\" target=\"_blank\" rel=\"noopener\">Harry\u2019s<\/a>, a CPG company, came on the direct-to-consumer market in 2013 with its line of shaving products and accessories. Since then, it\u2019s expanded the Harry\u2019s portfolio to include a number of other DTC brands like Mando and Lume. During the pandemic, the company also launched a cat food and accessories brand, Cat People.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Copenhagen, Denmark<br \/><a href=\"https:\/\/www.trustpilot.com\/\" target=\"_blank\" rel=\"noopener\">Trustpilot<\/a>\u2019s online platform for posting and searching reviews furthers e-commerce for both consumers and businesses. Potential customers can see ratings on a scale of one to five stars and scroll through feedback to decide which businesses they\u2019ll trust. On the other side, Trustpilot gives businesses tools to help them build and maintain a reputation that\u2019s attractive to consumers.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Paris, France<br \/><a href=\"https:\/\/www.mirakl.com\/\" target=\"_blank\" rel=\"noopener\">Mirakl<\/a> offers digital products that are used by brands around the world to facilitate e-commerce across B2B and retail markets. Its solutions include the Mirakl Platform for setting up an online marketplace, Mirakl Payout for secure payments to sellers and Mirakl Target2Sell for personalized product recommendations enabled by artificial intelligence.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Nantes, France<br \/><a href=\"https:\/\/www.akeneo.com\/white-paper\/product-information-management-101\/?utm_source=google&amp;utm_medium=paid_search&amp;utm_campaign=2024_global_digital_dg_us_google_search_brand&amp;utm_content=wp_pim_101&amp;utm_term=akeneo&amp;gad_source=1&amp;gclid=Cj0KCQiAtaOtBhCwARIsAN_x-3KnxkcWmb61ji7hwCyvMsvfWdIT_4NeSgRoBp8gijgZZJQYxn5IdloaAmK2EALw_wcB\" target=\"_blank\" rel=\"noopener\">Akeneo<\/a>, a product information management company, offers cloud-based software to the e-commerce industry. Its solution manages product data and offers a centralized space where information can be collected, used and enriched. This in turn feeds sales and marketing efforts. The French company focuses specifically on global multilingual commerce.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully remote<br \/><a href=\"https:\/\/www.lily.ai\/\" target=\"_blank\" rel=\"noopener\">Lily AI<\/a> offers an AI-powered product that\u2019s designed to support e-commerce. It applies \u201ccustomer-centered language\u201d throughout the retail ecosystem to make it easier for consumers to find what they\u2019re looking for, ensuring a smoother online shopping experience. The company has worked with major retail brands such as Bloomingdale\u2019s and J.Crew.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Boston, Massachusetts<br \/><a href=\"https:\/\/ruegiltgroupe.com\/\" target=\"_blank\" rel=\"noopener\">Rue Gilt Groupe<\/a>&nbsp;operates three members-only websites for buying designer apparel and other luxury goods at discounted prices: Rue La La, Gilt and Shop Premium Outlets. Its online shoppers have access to thousands of well-known brands, including Christian Louboutin, Stuart Weitzman, Coach, Nike, Adidas and Mulberry.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Munich, Germany<br \/><a href=\"https:\/\/commercetools.com\/\" target=\"_blank\" rel=\"noopener\">Commercetools<\/a>\u2019 composable commerce platform features solutions for business-to-business, business-to-consumer and direct-to-consumer brands. The technology gives companies the tools to customize the online shopping experience, while also saving them money and providing the resources for them to expand.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Austin, Texas<br \/><a href=\"https:\/\/www.tecovas.com\/\" target=\"_blank\" rel=\"noopener\">Tecovas<\/a> is a Western wear brand that designs and manufactures staples like boots, belts and jeans under a direct-to-consumer model. Its manufacturing facility in Le\u00f3n, Mexico employs artisan workers who hand make the boots and leather goods, which are then sold directly to shoppers via its digital marketplace. The company has also opened brick-and-mortar stores in several U.S. states.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully remote<br \/><a href=\"https:\/\/www.machinio.com\/\" target=\"_blank\" rel=\"noopener\">Machinio<\/a>\u2019s online platform lets users from industries like agriculture, construction, trucking and pharmaceuticals buy and sell equipment and heavy machinery. The company says its website gives sellers access to millions of buyers along with analytics that support their business growth.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Fully Remote<br \/><a href=\"https:\/\/www.stackcommerce.com\/\" target=\"_blank\" rel=\"noopener\">StackCommerce<\/a> is a product discovery platform with over 1,000 vetted brands in its marketplace. It also offers a collection of commerce, advertising and marketing tools for clients to choose from. StackAgency, its sponsored content branch, works with top publications and large newsletters to place inclusions and commerce content like articles and roundups on behalf of clients.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Austin, Texas<br \/><a href=\"https:\/\/floorfound.com\/\" target=\"_blank\" rel=\"noopener\">FloorFound<\/a> is a \u201crecommerce company,\u201d providing a sustainable return and resell service for furniture retailers. It picks up oversize items like couches, desks and beds that are returned to online stores, cleans them up as necessary, re-boxes and warehouses them and sells them on its own platform directly to consumers at a steep discount, keeping them out of landfills and offsetting losses.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Cambridge, Massachusetts<br \/>By taking one of the more stressful consumer transactions and bringing it to a user-driven platform, <a href=\"https:\/\/careers.cargurus.com\/\" target=\"_blank\" rel=\"noopener\">CarGurus<\/a> has made buying or selling a used car as simple as online shopping. Using digital retail solutions, proprietary search algorithms and data analytics, the CarGurus vehicle marketplace targets consumers with vehicles that align with their needs and connects motivated buyers with transparent sellers.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Denver, Colorado<br \/><a href=\"https:\/\/www.turncommerce.com\/\" target=\"_blank\" rel=\"noopener\">TurnCommerce<\/a> is a web domain market that buys and sells domain names. It operates a collection of e-commerce sites that deal in domains, including DropCatch.com, which buys expiring domain names and transfers them to clients; NameBright.com, a domain registration service; and HugeDomains.com, a marketplace for branded domain names.&nbsp;<br \/>&nbsp;<br \/><strong>Location:<\/strong> San Mateo, California<br \/><a href=\"https:\/\/reebelo.com\/\" target=\"_blank\" rel=\"noopener\">Reebelo<\/a> is an e-commerce marketplace for refurbished tech. Mission-driven to make tech devices like smartphones, laptops and wearables more accessible and to reduce electronic waste, it offers electronics at roughly 30 percent the cost of their brand new, out-the-box equivalents. For consistent quality of product, Reebelo works only with local sellers.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Boulder, Colorado<br \/><a href=\"https:\/\/www.fanatics.com\/\" target=\"_blank\" rel=\"noopener\">Fanatics<\/a> is a sports apparel retailer that sells clothing and accessories emblazoned with the logos of your favorite teams. It\u2019s got an e-commerce shop, and it\u2019s also an official partner of professional athletics organizations including the National Football League, the National Basketball Association, the National Hockey League, Major League Baseball and Major League Soccer.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Aliso Viejo, California<br \/>Since 1982, <a href=\"https:\/\/www.metagenics.com\/\" target=\"_blank\" rel=\"noopener\">Metagenics<\/a> has designed nutritional solutions in collaboration with health practitioners so customers can reach their health and wellness goals. Whether it\u2019s general wellness or specific needs like glucose support, the company tries to offer a solution, which may include nutritional supplements, food and lifestyle programs.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Fully Remote&nbsp;<br \/><a href=\"https:\/\/feedonomics.com\/\" target=\"_blank\" rel=\"noopener\">Feedonomics<\/a> gives companies more control over their product advertisements with convenient automation features. Businesses can depend on the platform to optimize and update their ads across various platforms while managing incoming orders. With Feedonomics&#8217; suite of tools, teams spend less time performing data entry and more time addressing complex issues.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Elmhurst, Illinois<br \/>An e-commerce company for industry, <a href=\"https:\/\/www.mcmaster.com\/\" target=\"_blank\" rel=\"noopener\">McMaster-Carr<\/a> provides on-demand same or next-day delivery of products and parts for industrial design, building, repair and maintenance. When an architect, contractor or builder needs a specific tool, fastener or component, they request it online from McMaster-Carr and often have it in hand before the end of the workday.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Fully Remote<br \/>Established in 2011, <a href=\"https:\/\/www.addshoppers.com\/\" target=\"_blank\" rel=\"noopener\">Addshoppers<\/a> is the parent company of SafeOpt and Minty. SafeOpt is a free service that sends shoppers verified promotional offers from thousands of their partner brands, which span clothing, electronics and home goods sectors. Minty, which promises users a \u201cfresh way to shop,\u201d is a web browser extension that helps consumers discover new brands and e-commerce retailers get their promotions in front of shoppers.<br \/>&nbsp;<br \/><strong>Location:<\/strong> City of Industry, California<br \/><a href=\"https:\/\/www.hottopic.com\/\" target=\"_blank\" rel=\"noopener\">Hot Topic<\/a> is a retail chain that sells merchandise focused on pop culture and music, and it also sells collector items like Funko POPs. Unlike many other major retailers, Hot Topic has <a href=\"https:\/\/www.hottopic.com\/customer-service\/partnerships\/affiliates\/\" target=\"_blank\" rel=\"noopener\">an affiliate program<\/a> for which consumers can apply.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Needham, Massachusetts<br \/><a href=\"https:\/\/www.sharkninja.com\/\" target=\"_blank\" rel=\"noopener\">Shark Ninja<\/a> is an e-commerce company that builds and sells home appliances. To date, the company has over 150 products and nearly two-thousand patents. On their brand sites, sharkclean.com and ninjakitchen.com, consumers can register their warranty, discover troubleshooting guides and purchase products with Affirm.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York, New York<br \/>Tapestry is a holding company that owns luxury retail brands Coach, Kate Spade New York and Stuart Weitzman. The company implemented various features to elevate the experience of its e-commerce sites. As the resale for Coach bags increased, the <a href=\"https:\/\/www.coach.com\/shop\/coach-reloved\" target=\"_blank\" rel=\"noopener\">Coach (Re)Loved program<\/a> was established, allowing for used bags to be sold directly from the Coach website.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Los Angeles, California<br \/><a href=\"https:\/\/thrivemarket.com\/\" target=\"_blank\" rel=\"noopener\">Thrive Market<\/a> is a membership service for online grocery shopping. In addition to pantry staples, members can also buy supplements, plant-based cleaning supplies, beauty products and organic wine. The goods are delivered on each shopper\u2019s individual schedule, and there are additional savings for having products autoshipped.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York, New York<br \/><a href=\"https:\/\/www.thefarmersdog.com\/\" target=\"_blank\" rel=\"noopener\">The Farmer\u2019s Dog<\/a> is a subscription-based dog food service created in partnership with veterinary nutritionists. The company personalizes plans to meet an animal\u2019s individual needs and sends pet parents human-grade food that\u2019s delivered within days of being cooked so that it\u2019s ready to serve.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Pico Rivera, California<br \/><a href=\"https:\/\/www.milliondollarbabyco.com\/home\" target=\"_blank\" rel=\"noopener\">Million Dollar Baby<\/a> designs and produces furniture for children. With over 30 years of experience, the company works to help parents reimagine nursery designs without compromising a child\u2019s safety. The parent company houses several brands including Babyletto, Da Vinci and Nursery Works. The furniture can be found in retailers like Target, Amazon and Spoil Me Baby.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Lehi, Utah<br \/>In one centralized app, <a href=\"https:\/\/route.com\/\" target=\"_blank\" rel=\"noopener\">Route<\/a> empowers brands to provide premium post-transaction experiences. Customers can use the app to add package protection, search through independent brands and receive real-time shipping updates by connecting the app to an email account. For merchants, these features help navigate quality customer service, increase customer satisfaction and reach a new target audience.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Los Angeles, California<br \/><a href=\"https:\/\/us.shein.com\/?ref=www&amp;rep=dir&amp;ret=us\" target=\"_blank\" rel=\"noopener\">SHEIN Technology<\/a> powers the e-commerce giant that offers customers fashion, beauty and lifestyle products at low prices. To make this possible, SHEIN has a fully digital supply chain that fulfills orders quickly and seamlessly across the world. With the proprietary software, the company can track sales, communicate batch details to factories in real-time and reduce inventory waste, while still providing on-trend items.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Hoboken, New Jersey<br \/><a href=\"https:\/\/snowjoe.com\/\" target=\"_blank\" rel=\"noopener\">Snow Joe<\/a> is an e-commerce company that specializes in winter weather tools and solutions. Founded in 2004, the company creates eco-friendly products that are both battery-operated and electric. Some of their products include snowblowers, ice melts and traction control. Snow Joe sells its tools through its own site as well as retailers like Amazon and on television shopping networks like HSN.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York,&nbsp; New York<br \/><a href=\"https:\/\/spotandtango.com\/\" target=\"_blank\" rel=\"noopener\">Spot &amp; Tango<\/a> is reimagining pet health and nutrition for dogs, offering food without artificial additives and cheap preservatives. Through its subscription-based deliveries, the company offers personalized meals to a dog\u2019s weight, activity levels and overall lifestyle. To get started, customers fill out a quiz regarding their dog\u2019s needs.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Seattle, Washington<br \/><a href=\"https:\/\/www.ebay.com\/\" target=\"_blank\" rel=\"noopener\">eBay<\/a> is used by both buyers and sellers of electronics, art, jewelry, clothing, sporting goods and other items in more than 190 markets. Sellers can price and list their items and negotiate with buyers by allowing them to make offers and countering if necessary.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Ottawa, Ontario<br \/><a href=\"https:\/\/www.shopify.com\/\" target=\"_blank\" rel=\"noopener\">Shopify<\/a> is an e-commerce platform that lets users build their own online store. The company <a href=\"https:\/\/www.shopify.com\/about\" target=\"_blank\" rel=\"noopener\">describes itself<\/a> as an \u201call-in-one commerce platform to start, run, and grow a business.\u201d It offers tools for branding, building an online presence and choosing which products to sell.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York, New York<br \/><a href=\"https:\/\/www.etsy.com\/\" target=\"_blank\" rel=\"noopener\">Etsy<\/a> is an online marketplace where users can sell custom, specialty goods, such as leather accessories, barware, doll making materials, wall decor and party supplies. <a href=\"https:\/\/www.etsy.com\/impact\" target=\"_blank\" rel=\"noopener\">Small businesses earned nearly $4 billion in 2021<\/a> by selling on Etsy.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Denver, Colorado<br \/><a href=\"https:\/\/www.artifactuprising.com\/\" target=\"_blank\" rel=\"noopener\">Artifact Uprising<\/a> allows people to turn their digital pictures into high-quality photo books, wedding albums, calendars, framed prints, holiday cards, invitations and more. Each item can be customized or chosen from pre-made designs, and the service offers different themes and styles for special occasions.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Boston, Massachusetts<br \/><a href=\"https:\/\/www.mention-me.com\/\" target=\"_blank\" rel=\"noopener\">Mention Me<\/a> helps e-commerce businesses \u201charness the exponential power\u201d of their biggest fans by making it easy for their customers to make referrals. The idea is that, by getting their most engaged customers involved in <a href=\"https:\/\/builtin.com\/marketing\/word-of-mouth-marketing\" target=\"_blank\" rel=\"noopener\">word-of-mouth marketing<\/a>, they can acquire more high-quality customers more efficiently.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Tempe, Arizona<br \/><a href=\"https:\/\/www.pivotcycles.com\/en\/\" target=\"_blank\" rel=\"noopener\">Pivot Cycles<\/a> was founded with one goal: to build better bikes. With over a decade of engineering experience, the company transformed into a research and development organization that designs and builds off-road bicycles. The company employs carbon layup innovation and suspension science to construct gravel bikes, full-suspension mountain bikes, full-suspension electric mountain bikes and more.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Fully Remote<br \/><a href=\"https:\/\/www.beamimpact.com\/\" target=\"_blank\" rel=\"noopener\">Beam Impact<\/a> allows shoppers to donate a portion of their online purchase amount to a social cause or charitable organization at no extra cost to them. After downloading the Beam app, shoppers can browse a selection of brands to make purchases from, filtering by brand or social cause. Beam Impact also lets brands integrate their technology into the checkout process of their own e-commerce sites.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Los Angeles, California<br \/>The female-founded bridal shop, <a href=\"https:\/\/www.birdygrey.com\/\" target=\"_blank\" rel=\"noopener\">Birdy Grey<\/a>, is known for affordable bridesmaid dresses. The company sells all dresses for under $100, and each dress is ready to ship. Since Birdy Grey does not have physical storefronts, consumers can order three free swatches to find the \u201cdream dress.\u201d Other features from the company include free exchanges and used gowns that can be donated for proms.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;26 offices<br \/><a href=\"https:\/\/www.brilliantearth.com\/\" target=\"_blank\" rel=\"noopener\">Brilliant Earth<\/a> is an e-commerce company that sells sustainable jewelry by sourcing its diamonds from \u201cethical mines,\u201d which are meant to protect against human rights abuse, maintain safe labor practices, minimize environmental effects, support communities and avoid funding rebel movements. It also uses blockchain technology to ensure diamonds can be tracked.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Oakland, California<br \/><a href=\"https:\/\/www.babylist.com\/index\" target=\"_blank\" rel=\"noopener\">Babylist<\/a> is a registry platform for expecting parents. The platform allows the registry to feature multiple retailers and services, like babysitting or chores, with the goal of making the transition into parenthood simpler. Parents can also buy products and browse editorial content on Babylist.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Fully Remote<br \/>With hundreds of themes and templates, <a href=\"https:\/\/www.mixbook.com\/\" target=\"_blank\" rel=\"noopener\">Mixbook<\/a> allows people to edit their photos. The platform also sells photo goods \u2014 like photo books, cards, calendars and home decor \u2014 for consumers to display their personalized photos. For convenient editing, consumers can access Mixbook through the app too.<br \/><span><span>Read Next<\/span><a href=\"https:\/\/builtin.com\/expert-contributors\/build-ecommerce-business\" target=\"_blank\" rel=\"noopener\">13 Tips for Transitioning Your Brick-and-Mortar Store to an E-Commerce Model<\/a><\/span><br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully Remote&nbsp;<br \/>In a world where connections are limitless, <a href=\"https:\/\/whatnot.com\/\" target=\"_blank\" rel=\"noopener\">Whatnot<\/a> brings together like-minded individuals with topic-focused spaces. Customers can navigate online and mobile formats to access the company\u2019s marketplace, which features items like comic books, toys and <a href=\"https:\/\/builtin.com\/blockchain\/non-fungible-token-nft\" target=\"_blank\" rel=\"noopener\">NFTs<\/a>. By buying and selling collectibles on Whatnot, consumers can create communities centered around their passions and interests.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Tulsa, Oklahoma<br \/>When everyday consumers need more information to make a purchase, they can turn to the knowledge base of <a href=\"https:\/\/www.consumeraffairs.com\/\" target=\"_blank\" rel=\"noopener\">ConsumerAffairs<\/a>. The company has cultivated an online marketplace where people can learn about the latest trends in auto, home, finance and other essential areas. Between buyers\u2019 guides and customer reviews on the ConsumerAffairs site, consumers can find the insights they need.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully Remote<br \/>Not everyone is comfortable navigating the healthcare system, so <a href=\"https:\/\/www.forhims.com\/\" target=\"_blank\" rel=\"noopener\">Hims<\/a> &amp; <a href=\"https:\/\/www.forhers.com\/\" target=\"_blank\" rel=\"noopener\">Hers<\/a> brings various services to patients in a remote setting. Once someone creates their digital profile, Hims &amp; Hers provides a network of experienced practitioners and convenient delivery of prescriptions. Whether it\u2019s skin care or sexual health, people can gather advice and resources through the Hims &amp; Hers platform.<br \/>&nbsp;<br \/><strong>Location:<\/strong> San Francisco, California<br \/><a href=\"https:\/\/www.wish.com\/\" target=\"_blank\" rel=\"noopener\">Wish<\/a> offers a mobile e-commerce platform that connects consumers with a wide selection of products. Items purchased through the company\u2019s platform are shipped directly from merchants, resulting in prices that are less expensive than they would be in stores. Wish\u2019s platform offers a broad range of products, from fashion and accessories to home decor and appliances.<br \/>&nbsp;<br \/><strong>Location:<\/strong> San Francisco, California<br \/><a href=\"https:\/\/www.instacart.com\/\" target=\"_blank\" rel=\"noopener\">Instacart<\/a> operates an online e-commerce platform dedicated to grocery delivery. The company partners with retailers and pharmacies to offer same-day delivery and pickup services while providing consumers access to exclusive deals at their favorite local stores. Instacart currently offers its services in cities across North America, including Chicago, Austin, New York and Atlanta.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Austin, Texas<br \/><a href=\"https:\/\/www.bigcommerce.com\/\" target=\"_blank\" rel=\"noopener\">BigCommerce<\/a> aims to ignite a new era of e-commerce with its Open SaaS platform. It enables cross-channel commerce, integrating with top marketplaces like eBay and Google Shopping in addition to helping businesses capture more customers on social channels and keep in-store sales automatically updated with native point-of-sale systems. BigCommerce also allows businesses to offer discounts and promotions to customers who can make purchases using digital wallets such as Apple Pay and PayPal One Touch.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Deerfield, Illinois<br \/>Founded over 100 years ago, <a href=\"https:\/\/jobs.walgreens.com\/en\" target=\"_blank\" rel=\"noopener\">Walgreens<\/a> is a retail chain whose e-commerce presence spans a website and a mobile app. The company, well known for its pharmacy and clinic services, also sells photo-finishing products, food, household items and beauty products.<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;Burr Ridge, Illinois<br \/><a href=\"https:\/\/www.doublegood.com\/popup\/\" target=\"_blank\" rel=\"noopener\">Double Good<\/a> is a virtual fundraising platform that uses popcorn varieties to help kids. The funding campaign lasts four days, and Double Good mails the popcorn directly to buyers, keeping 50 percent of the sales. Through the platform, organizers do not have to distribute the popcorn themselves or fill out paperwork, making the process simpler than traditional fundraising.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Chicago, Illinois<br \/><a href=\"https:\/\/www.grubhub.com\/\" target=\"_blank\" rel=\"noopener\">Grubhub<\/a> offers one of the nation\u2019s largest online and mobile food ordering marketplaces. The company\u2019s app allows users to browse local restaurants and nearby chains and grants them access to reviews, coupons, special deals and a 24\/7 customer care team. Grubhub has partnered with over 225,000 restaurants across 4,000 U.S. cities.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully Remote<br \/><a href=\"https:\/\/boisson.co\/\" target=\"_blank\" rel=\"noopener\">Boisson<\/a> is a non-alcoholic wine and spirits shop with an e-commerce storefront and physical locations in New York City and Los Angeles. Through its website, customers can sign up for Boisson\u2019s rewards program, which allows members to earn more rewards the more they purchase and engage with the brand.<br \/>&nbsp;<br \/><strong>Location: <\/strong>Boston, Massachusetts and Dania Beach, Florida<br \/><a href=\"https:\/\/www.chewy.com\/\" target=\"_blank\" rel=\"noopener\">Chewy<\/a> offers an e-commerce platform for pet products. The company\u2019s marketplace has boasted over 2,000 brands, with a variety of products ranging from food and treats to supplies and medication. Chewy also allows pet parents to have certain products shipped automatically on a monthly basis.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York, New York<br \/><a href=\"https:\/\/www.yotpo.com\/\" target=\"_blank\" rel=\"noopener\">Yotpo<\/a> has created an e-commerce marketing platform to help brands accelerate <a href=\"https:\/\/builtin.com\/marketing\/direct-to-consumer-brands\" target=\"_blank\" rel=\"noopener\">direct-to-consumer<\/a> growth. The company\u2019s platform lets businesses display reviews and ratings, create loyalty and referral programs and showcase consumers\u2019 Instagram photos and videos. Yotpo seeks to help brands increase sales, boost site traffic, understand customer feedback and build a better buyer journey.<br \/>&nbsp;<br \/><strong>Location: <\/strong>New York, New York<br \/><a href=\"https:\/\/leaflink.com\/\" target=\"_blank\" rel=\"noopener\">LeafLink<\/a> has created a wholesale ordering platform for the cannabis industry. The company\u2019s marketplace is designed to help cannabis brands, distributors and retailers optimize ordering, simplify communication and save time. Brands and distributors can use LeafLink to increase brand exposure, manage relationships and oversee the order lifecycle, while retailers can benefit from the platform\u2019s sample request and integrated messaging capabilities.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Chicago, Illinois<br \/><a href=\"https:\/\/www.peapoddigitallabs.com\/\" target=\"_blank\" rel=\"noopener\">Peapod Digital Labs<\/a> aims to help local grocery stores offer better customer experiences. The company enables businesses to provide same-day delivery and pickup services while supporting their consumer engagement strategies such as digital and loyalty ecosystems. Peapod Digital Labs also provides e-commerce forecasting and demand planning, digital marketing and merchandising techniques, fulfillment models and route optimization.<br \/><span><span>Further Reading<\/span><a href=\"https:\/\/builtin.com\/ecommerce\/ai-retail-personalization\" target=\"_blank\" rel=\"noopener\">How Can AI Transform E-Commerce?<\/a><\/span><br \/>&nbsp;<br \/><strong>Location:<\/strong> Chicago, IL<br \/><a href=\"https:\/\/syndigo.com\/\" target=\"_blank\" rel=\"noopener\">Syndigo<\/a>\u2019s active content engine provides an accelerated, continuous flow of data and content for brands and manufacturers to review. The data often includes product information, digital assets and content analytics. With the engine, Syndigo allows companies to meet e-commerce demands in real time.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Anaheim, California<br \/>Because supply chain issues have become more complex, <a href=\"https:\/\/wdgcorp.com\/\" target=\"_blank\" rel=\"noopener\">Da Vinci<\/a> helps companies adapt with all-around solutions. Organizations can depend on Da Vinci\u2019s cloud-based software to compile inventory data, scan barcodes in remote settings and locate the best online shipping rates. With Da Vinci\u2019s technology streamlining basic tasks, businesses can better command their supply chains and develop efficient workflows.<br \/>&nbsp;<br \/>&nbsp;<br \/><strong>Location:<\/strong> Bentonville, Arkansas<br \/>The <a href=\"https:\/\/www.walmart.com\/\" target=\"_blank\" rel=\"noopener\">Walmart<\/a> brand is synonymous with retail in the United States.&nbsp; In addition to the flagship site, the retail giant\u2019s e-commerce portfolio also includes furniture site <a href=\"https:\/\/www.hayneedle.com\/\" target=\"_blank\" rel=\"noopener\">Hayneedle<\/a>, outdoor gear and apparel seller <a href=\"https:\/\/www.moosejaw.com\/\" target=\"_blank\" rel=\"noopener\">Moosejaw<\/a> and women\u2019s clothing brand <a href=\"https:\/\/www.eloquii.com\/\" target=\"_blank\" rel=\"noopener\">ELOQUII<\/a>.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Seattle, Washington<br \/><a href=\"https:\/\/www.amazon.com\/\" target=\"_blank\" rel=\"noopener\">Amazon<\/a> is perhaps the most well-known name in the e-commerce sphere. The site sells everything from clothing and electronics to fitness equipment and pet supplies. Free shipping is offered on many orders, especially for Amazon Prime subscribers.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Palo Alto, California<br \/><a href=\"https:\/\/wing.com\/\" target=\"_blank\" rel=\"noopener\">Wing<\/a> offers an on-demand drone delivery service in the United States, Finland and Australia. Through the company\u2019s app, users can discover local businesses and place an order, which is then flown via drone to their doorsteps and can be tracked in real time. Wing\u2019s zero-emissions aircrafts are capable of keeping items level and steady and boast a small wingspan, enabling them to fly further, faster and more efficiently.<br \/><span><span>More From E-commerce<\/span><a href=\"https:\/\/builtin.com\/consumer-tech\/ecommerce-trends\" target=\"_blank\" rel=\"noopener\">31 E-commerce Trends Changing How We Shop and How Companies Do Business<\/a><\/span><br \/>&nbsp;<br \/><strong>Location:<\/strong> Austin, Texas<br \/><a href=\"https:\/\/www.samcart.com\/\" target=\"_blank\" rel=\"noopener\">SamCart<\/a> allows creators to sell digital products and services with their very own e-commerce storefronts. The platform harnesses features like a customizable sales page, custom domains, digital wallets, pre-purchase ordering, cart abandonment and more. SamCart\u2019s mission is to give creators personal freedom and growth without worrying about technical solutions.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully Remote<br \/><a href=\"https:\/\/www.vistaprint.com\/\" target=\"_blank\" rel=\"noopener\">Vista<\/a> is an e-commerce company that enables small businesses to create custom marketing materials. Founded in 1995, the company started with only one product line \u2014 business cards \u2014 but has since expanded into packaging, clothing and more. The company even <a href=\"https:\/\/www.vistaprint.com\/digital-marketing\/websites\" target=\"_blank\" rel=\"noopener\">partnered with Wix<\/a> to prompt businesses to create a free website through the platform. Vista also offers real-time assistance from design experts.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Austin, Texas<br \/><a href=\"https:\/\/ooni.com\/\" target=\"_blank\" rel=\"noopener\">Ooni Pizza Ovens<\/a> is an e-commerce retailer selling a line of portable wood-fire pizza ovens, accessories and groceries. The unique pizza ovens are built for outdoor settings and can reach 932 degrees fahrenheit, allowing pizzas to cook in just one minute. One percent of Ooni\u2019s annual revenue is donated to social and environmental causes too.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Fully Remote<br \/><a href=\"https:\/\/www.nordstrom.com\/?origin=tab-logo\" target=\"_blank\" rel=\"noopener\">Nordstrom<\/a> has been in the retail industry for over 100 years. The company not only operates department stores with apparel and beauty products, it also operates a chain of discount stores called Nordstrom Rack. Over the years, Nordstrom has focused on enhancing its customer\u2019s online shopping experience \u2014 customers can receive updates about a product\u2019s availability, receive free styling help and book tailoring appointments.&nbsp;<br \/>&nbsp;<br \/><strong>Location:<\/strong>&nbsp;New York, New York<br \/><a href=\"https:\/\/bark.co\/\" target=\"_blank\" rel=\"noopener\">BARK<\/a> is the company behind dog-oriented monthly subscription boxes like <a href=\"https:\/\/www.barkbox.com\/\" target=\"_blank\" rel=\"noopener\">BarkBox<\/a>, <a href=\"https:\/\/www.barkbox.com\/super-chewer\" target=\"_blank\" rel=\"noopener\">Super Chewer<\/a>, <a href=\"https:\/\/www.barkbox.com\/brightdental\" target=\"_blank\" rel=\"noopener\">Bark Bright<\/a> and <a href=\"https:\/\/food.bark.co\/?utm_medium=rails-website&amp;utm_source=bark_header&amp;utm_campaign=20220801_all-bark__eats_all_evergreen_control&amp;utm_term=eats\" target=\"_blank\" rel=\"noopener\">Bark Food<\/a>. The subscription boxes come with toys, treats and chews, and the quantity can be customized. Customers can make purchases directly through the BARK websites or on Amazon.<br \/>&nbsp;<br \/><strong>Location:<\/strong> Chicago, Illinois<br \/><a href=\"https:\/\/shoppinggives.com\/\" target=\"_blank\" rel=\"noopener\">ShoppingGives<\/a> is a donation platform for retailers. Whether a brand is big or small, the company offers integration tools making it easier for brands and consumers to donate to nonprofits. The consumers simply make a purchase and brands make the donation through the ShoppingGives platform. Some of the nonprofits supported are the American Heart Association and SocialWorks.<br \/>&nbsp;<br \/><strong>Location:<\/strong> New York, New York<br \/><a href=\"https:\/\/www.abtasty.com\/\" target=\"_blank\" rel=\"noopener\">AB Tasty<\/a> is dedicated to offering retailers access to customer experience optimization. The company\u2019s AI-driven platform enables organizations to deliver their customers personalized, compelling experiences while providing product teams access to easy-to-use feature flags, progressive rollout features and server-side testing. AB Tasty\u2019s client base has included L\u2019Oreal, USA Today and Ashley HomeStore.<br \/>&nbsp;<br \/><strong>Location:<\/strong> San Francisco, California<br \/><a href=\"https:\/\/www.therealreal.com\/\" target=\"_blank\" rel=\"noopener\">The RealReal<\/a> is an online marketplace for consignment of luxury goods. Members can buy from The RealReal, as well as hand their items over to the company for sale. The company has hundreds of experts and authenticators who inspect items to verify their authenticity and price them. The RealReal\u2019s commission rate structure lets those who consign earn up to 85% of the selling price.<br \/>Da&#x2019;Zhane Johnson, Sara B.T. Thiel, Margo Steines and Brennan Whitfield contributed reporting to this story.<\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMiMWh0dHBzOi8vYnVpbHRpbi5jb20vYXJ0aWNsZXMvZS1jb21tZXJjZS1jb21wYW5pZXPSAQA?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A guide to the e-commerce companies changing the online retail experience. It\u2019s no secret that commerce has changed significantly over the past decade. The rise of experiential marketing and social media has transformed retail, granting brands greater access to consumers\u2019 lives, and in doing so, a deeper understanding of the&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-421","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts\/421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/comments?post=421"}],"version-history":[{"count":0,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts\/421\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/media?parent=421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/categories?post=421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/tags?post=421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}