{"id":1443,"date":"2024-07-16T02:10:52","date_gmt":"2024-07-16T02:10:52","guid":{"rendered":"https:\/\/www.yellowfalconmedia.com\/blog\/2024\/07\/16\/braze-joins-as-gold-sponsor-for-whats-next-2024-conference-in-sg-to-kick-off-discussion-on-transforming-customer-engagement-with-ai-marketech-apac\/"},"modified":"2024-07-16T02:10:52","modified_gmt":"2024-07-16T02:10:52","slug":"braze-joins-as-gold-sponsor-for-whats-next-2024-conference-in-sg-to-kick-off-discussion-on-transforming-customer-engagement-with-ai-marketech-apac","status":"publish","type":"post","link":"https:\/\/www.yellowfalconmedia.com\/blog\/2024\/07\/16\/braze-joins-as-gold-sponsor-for-whats-next-2024-conference-in-sg-to-kick-off-discussion-on-transforming-customer-engagement-with-ai-marketech-apac\/","title":{"rendered":"Braze joins as Gold Sponsor for \u201cWhat\u2019s NEXT 2024\u201d conference in SG; to kick off discussion on transforming customer engagement with AI &#8211; MARKETECH APAC"},"content":{"rendered":"<p>Are you ready to unlock the secrets to skyrocketing your e-commerce business in the hearts of Southeast Asia\u2019s e-commerce hub? The \u2018<strong>E-Commerce Marketing Series 2024<\/strong>\u2019 conferences are coming to <strong><a href=\"https:\/\/marketech-apac.com\/conference\/e-commerce-marketing-in-malaysia-2024\/\">Malaysia<\/a><\/strong>\u00a0and the <strong><a href=\"https:\/\/marketech-apac.com\/conference\/e-commerce-marketing-in-the-philippines-2024\/\">Philippines<\/a><\/strong>\u00a0starting this July! Click <strong><a href=\"https:\/\/marketech-apac.com\/marketech-apac-empowers-businesses-on-future-of-online-commerce-with-launch-of-inaugural-ecommerce-marketing-series\/\">here<\/a><\/strong> to find out more!<br \/><strong>Singapore \u2013<\/strong> As <em>MARKETECH APAC<\/em> brings its <em>What\u2019s NEXT<\/em> series to Singapore, we are proud to announce that Braze has joined us as a Gold Sponsor for this conference and will be leading the discussion on how AI can help revolutionise customer engagement.<\/p>\n<p>The company empowers marketers to tap into their creativity through its customer engagement platform that delivers relevant, cross-channel experiences, as well as innovative AI features such as Sage AI that helps assist in reinforcing the connection between consumers and the brands that they love.<\/p>\n<p>Through the conference,<strong> Yi En Chye, GM APAC &amp; director, strategic consulting at Braze<\/strong>, will be presenting a keynote presentation that explores the potential of artificial intelligence in providing meaningful customer interactions in today\u2019s dynamic era of engagement.<\/p>\n<p>This discussion is beneficial for brands and marketers as reinforcing customer engagement strategies with the help of the latest AI advancements can ensure a degree of personalisation and customer satisfaction that goes beyond the effectiveness of methods such as traditional chatbots, as well as making tasks easier and more efficient for teams to focus on strategising and other creative efforts.\u00a0 \u00a0<\/p>\n<p><strong>Teddy Cambosa, regional editor at MARKETECH APAC, <\/strong>said, \u201cEmbracing AI to transform customer engagement isn&#8217;t just about innovation; it&#8217;s about forging invaluable connections. By leveraging AI technologies, we empower businesses to understand, anticipate, and exceed customer needs, thereby sculpting experiences that resonate and endure in the hearts of those we serve. We look forward to Braze\u2019s presentation on aiding businesses to adopt more AI-powered solutions for their customer engagement strategies.\u201d<br \/><em>MARKETECH APAC\u2019s \u201cWhat\u2019s NEXT 2024: Marketing in Singapore\u201d <\/em>conference is the second instalment of the <em>What\u2019s NEXT 2023-2024 <\/em>Series conferences. It will feature a diverse lineup of industry leaders across multiple local and global brands including Grab, HP, Kaspersky, Singapore Management University, Singapore Post, Standard Chartered Bank, StarHub, The LEGO Group, and more. Head over to the <a href=\"https:\/\/marketech-apac.com\/conferences\/whats-next-2024-marketing-in-singapore\/\">official event site<\/a> to see the full agenda and roster of speakers of <em>What\u2019s NEXT 2024: Marketing in Singapore.<\/em><\/p>\n<p>We deliver the latest marketing news, <br \/> trends, and best practices that serve <br \/> everyone in the industry whether you\u2019re <br \/> from small or big enterprises.<br \/>14i Seville Tower, Circulo Verde Phase 1, <br \/> #70 Calle Industria, Brgy. Bagumbayan,<br \/> Quezon City, 1100 Philippines<br \/><a href=\"tel:+63 917 319 5762\">+63 917 319 5762<\/a><br \/>Subscribe to our newsletters to get the <br \/>latest marketing news in the region.<br \/> <span class=\"copy\">&copy; 2024 <a href=\"https:\/\/marketech-apac.com\" target=\"_self\" rel=\"noopener\">MARKETECH APAC<\/a>. All Rights Reserved.<\/span> <\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMinwFodHRwczovL21hcmtldGVjaC1hcGFjLmNvbS9icmF6ZS1qb2lucy1hcy1nb2xkLXNwb25zb3ItZm9yLXdoYXRzLW5leHQtMjAyNC1jb25mZXJlbmNlLWluLXNnLXRvLWtpY2stb2ZmLWRpc2N1c3Npb24tb24tdHJhbnNmb3JtaW5nLWN1c3RvbWVyLWVuZ2FnZW1lbnQtd2l0aC1haS_SAQA?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you ready to unlock the secrets to skyrocketing your e-commerce business in the hearts of Southeast Asia\u2019s e-commerce hub? The \u2018E-Commerce Marketing Series 2024\u2019 conferences are coming to Malaysia\u00a0and the Philippines\u00a0starting this July! Click here to find out more!Singapore \u2013 As MARKETECH APAC brings its What\u2019s NEXT series to&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1443","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts\/1443","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/comments?post=1443"}],"version-history":[{"count":0,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/posts\/1443\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/media?parent=1443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/categories?post=1443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yellowfalconmedia.com\/blog\/wp-json\/wp\/v2\/tags?post=1443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}