Shoppers spend double on cosmetics vs fashion: e-commerce trends – IFAB MEDIA

Fritz Jorgensen/iStock Editorial via Getty ImagesMeta Platforms stock (NASDAQ:META) was one of the top movers to the downside in Communication Services Friday, -1.7%, after Edgewater Research pointed to some ongoing “elements of weakness” in the company’s ad performance.“Once again [direct response] campaign efficiency remains under pressure across much of our…

The Roadmap to 2025’s Top Marketing Trends  Adweeksource